Last Thursday 7th November, Volcom celebrated 20 years of snow & outerwear with a London media event hosted by LEPHYR at Iron Stag Bar in Hoxton Square.
The brand created an immersive evening of art, music and snow culture in true Volcom style. Joining the celebration was British artist, Schoph. With his deep roots in Snowboarding and someone who has been working with Volcom over the past 15 years, his work can be found widely across the Volcom Snow 2019-20 collection , as well as his own featured artist signature line and collaboration jacket with Volcom global rider, the legendary Pat Moore. Attendees were also able to customise their own beanies with Schoph patches. The snow collection was on show whilst snow movies were played, including Nitro’s newly launched OFFLINE.
Unique snacks were offered including chicken butter popcorn and vegan chocolate ice-cream by the culinary masters at adjoining restaurant, The Frog Hoxton, and crafted beer was flowing from the guys at London-based Coalition Brewery.