News

Signal and Linkin Park

Everything about his is pretty rad. Signal are rad for keeping everything homegrown, Dave Lee is rad, and Linkin Park are raising awareness… which is rad. So yeah. What did…

Bill Nighy on the Shred.

What can we say, old dogs can learn new tricks …and this old dog is the awesomness that is the ledgendary Bill Nighy. The mighty Tim and Gend from Lockdown…

The Giro British Big Air Champs 2011

The Giro British Big Air Champs 2011

Billy Morgan and India Stephenson were crowned of the King and Queen of the British Big Air this year, throwing down some extremely impressive snowboarding shapes on the Laax park, in what judge Will Hughes described as the “highest standard of British Snowboarding” he has EVER seen. Crikey.

Out of this world

Quiksilver have teamed up with Travis Rice to work on The Hubble, a new pro model goggle for the 2011/12 season. They produced this sweet-ass promo video to get you…

The Reason is sponsoring K-Jam 2011

The Reason is sponsoring K-Jam 2011

That’s right kids, The Reason has found its very first event to sponsor. Ever a supporter of grassroot snowboarding in the UK, we are proudly sponsoring the K-Jam at Kendal dryslope on Sunday 29th May.