We Ride

Stop the Presses! Set your alarm to go off at 1900 Central European Time (1800 UK time) on the 24th February to watch the online premiere of ‘WE RIDE – THE STORY OF SNOWBOARDING’ presented by Burn

Since the global premiere last month, burn’s We Ride: The Story of Snowboarding continues to receive praise and acclamation from the snowboarding community and beyond. Weaving emotion, passion, rebellion, rivalry and untamed progression, this compelling cinematic journey into snowboarding’s unique history is a must see film.

Taking viewers on a journey spanning over four decades, burn’s We Ride: The Story of Snowboarding brings together over 20 of snowboarding’s pioneers for the first time to examine the sport’s defining moments and most notable characters. Gaining unrivalled access to the legends of snowboarding, We Ride: The Story of Snowboarding digs deeper than ever before into the fascinating minds of the people who were there to witness history unfold.

The 90 minute film interweaves never before seen footage with sequences of culture, music, fashion, rebellion and snowboarding triumph, to tell the sport’s history in a fresh and innovative way.

NARRATED BY JASON LEE | DIRECTED BY ORLANDO VON EINSIEDEL & JON DREVER | PRODUCED BY GRAIN MEDIA

CONTRIBUTORS

Sherman Poppen · Chuck Barfoot · David Seoane · Tina Basich · JP Walker · Todd Richards · Jake Burton · Kier Dillon · Danny Davis · Tom Burt · Brad Steward · Tom Hsieh · Mike Chantry · Mike Basich · Regis Roland · Reto Lamm · Norm Saylor · Marcel Looze · Christophe Dubi · Danny Burrows · Gigi Rüf · Ståle Sandbech · Trent Bush · Gian Simmen · Terje Håkonsen · Trevor Graves · Kevin Pearce

Snowboards_c. Matt Humphreys

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